Case Studies — Very Wired

Case studies from countries that ranked in the top 50 of the International Telecommunication Union's ICT Development Index.

The Movements.org case study series identifies and evaluates campaigns that have harnessed technology for social change in their communities or that have demonstrated degree of success that others could learn from. Think you or someone you know should be featured?! Share your work here.

Greenpeace uses Barbie and Ken to Curb Deforestation

Posted by Rachel Silver in Build Awareness , Very Wired, Humor, Social Networking, Facebook, Twitter, Online Video, YouTube

Greenpeace used humor, social media, and Barbie and Ken's popularity to motivate Mattel to take action against deforestation.
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The Pink Chaddi Campaign

Posted by Brannon Cullum in Arrest and Harrasment, Asia, Build Awareness , Free, Very Wired, Mobilize, Social Networking, Facebook

A group of Indian women initiated a tongue-in-cheek campaign to stand up for women's rights.
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@BPGlobalPR

Posted by Brannon Cullum in Build Awareness , Free, Very Wired, Fundraising, Humor, North America, Social Networking, Twitter

Following the Gulf oil spill, one comedian used a parody Twitter account to poke fun at BP while raising money for the Gulf.
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CrisisCamp Haiti

Posted by Brannon Cullum in Free, Emergency Response, Very Wired, North America, Social Networking, Twitter

Following the earthquake in Haiti, volunteers gathered at CrisisCamps to lend their tech skills and help the relief efforts.
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Publishing Independent News in a State Controlled, but Very Wired, Media Environment

Posted by Brannon Cullum in Asia, Build Awareness , Citizen Media, Crowdsourcing, Partly Free, Very Wired, Social Networking, Facebook

In the face of lagging press freedom, The Online Citizen in Singapore amplifies the voices of average citizens.
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Mobile Giving for Haiti

Posted by Brannon Cullum in Moderately Wired, Very Wired, Fundraising, Mobiles, North America

mGive allowed over 2 million people to make "technological history" by donating to Haiti relief following the 2010 earthquake.
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How SMS Swung a Parliamentary Election in Spain

Posted by Brannon Cullum in Free, Very Wired, Mobiles, SMS, Western Europe

Spaniards, wary of a government cover-up of the Madrid train bombings, quickly organized and altered the direction of elections.
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How a Documentary Flm Led to New Legislation

Posted by Chris Sarette and Susannah Vila in Africa, Very Wired, North America, Online Video, YouTube

A 45-minute documentary film grows into an organization that turns high schoolers into activists and helps to enact legislation.
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